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TSR Model: Hear, if Prada can gentrify a durag, title it one factor else AND price monetary establishment for it, there’s no motive why we’re in a position to’t help the youthful sis who’s about to open her private luxurious durag retailer.

Atira Lyons is a 20-year-old entrepreneur from Southern California who has been working laborious to open the first ever durag retailer on the well-known Melrose Avenue in Los Angeles. 

Atira has been documenting her journey on social media as a result of the beginning of this 12 months, in accordance with The Grio. The efforts paid off as people began to share her story at a time when there was a push to promote further Black corporations in the middle of the pandemic, which has significantly impacted small Black enterprise homeowners.

“I HAVE A STORE ON MELROSE AVE IN LOS ANGELES!!!!!!! My 20 12 months outdated a** obtained a f*cking retailer on MELROSE,” Atira tweeted once more in March.

Atira recently updated her supporters with info of the grand opening she’s at current planning, reminding those that this has been throughout the works for better than a 12 months. Her self-made success is large inspirational as Atira says she was ready to open her enterprise with no loans, putting up her private money to fund her dream.

It’s moreover important to note that her enterprise is forging ahead whereas others sadly wanted to close on account of pandemic.

It’s clear Atira is assured in what she has on her arms collectively along with her new enterprise. When one critic really useful Atira change her ‘mannequin font’ on account of it’s illegible, she fired once more with: “My retailer is on in all probability essentially the most (well-known) streets in LA. Do you have to don’t know what it’s, it’s very easy to look out. And truly can come and buy one factor after which be given the site. Please save your opinion.” 

Atira’s differ of durags are supplied in a lot of colors and designs. They’re moreover obtainable in silk and velvet. 

The reality that Atira is about to open doorways in 2020 in its place of closing them has us saying, “Go, sis, Go!” We’ll protect you posted on any updates.

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Black Feminine Designer To Open Luxurious Durag Retailer On Los Angeles’ Well-known Melrose Ave

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